FAQs

What is the Twin Cities Business Outlook?
It's a quarterly study of CEOs and business owners and GMs in the Minneapolis-St. Paul marketplace. Each study gathers and measures CEO feedback on critical business issues, then shares analysis of the data with members of The Twin Cities Business Outlook network.

Why was it developed?
The Twin Cities Business Outlook was developed to fill the need for timely, relevant, local business information and insight. The Business Outlook taps the pulse of regional business leaders and distills that information into practical, usable snapshots that help gauge the business climate. As a strategic tool, it's a valuable resource that can influence your business planning or simply, give you a leg up!

Who produces it?
Dr. David G. Wegge, president of IntellectualMarketing, LLC, prepares each study, analyzes the data and shares the results with members.

What does my participation include?
Membership is open to all CEOs, business owners and GMs in greater MSP at no cost. All we ask for is your willingness to share 5 minutes of your business opinion at the end of each quarter. Information is solicited confidentially, online, and shared only in aggregate—no names or company names are identified.

Each month, members receive Executive Summaries that highlight the results of each study. 

Become a Member >>


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